(A) targeting report (B) placement report (C) advertised product report (D) search term report[...]
Category: Sponsored Ads for KDP Authors Quiz Answers
Campaign efficiency is measured by ___. Select all that apply.Campaign efficiency is measured by ___. Select all that apply.
(A) ACOS (B) KENP (C) Impressions (D) CTR[...]
Sponsored products are generally used for which objective?Sponsored products are generally used for which objective?
(A) To reach customers with high purchase intent (B) To reengage previous customers (C) To increase brand awareness (D) To[...]
A KDP author wants to advertise a newly released series with a Sponsored Brands campaign. They target the ASINs of their well-known best selling titles. Which targeting method are they using?A KDP author wants to advertise a newly released series with a Sponsored Brands campaign. They target the ASINs of their well-known best selling titles. Which targeting method are they using?
(A) Targeting by category (B) Targeting by keyword (C) All of these (D) Targeting by individual product[...]
Brand or author awareness is measured by ___.Brand or author awareness is measured by ___.
(A) ACOS (B) Impressions (C) CTR (D) KENP[...]
Ramona wants to promote her best selling graphic novel with creative that showcases just that title. Which sponsored ad could help her ensure she is appearing in shopping results and related product detail pages in order to drive sales?Ramona wants to promote her best selling graphic novel with creative that showcases just that title. Which sponsored ad could help her ensure she is appearing in shopping results and related product detail pages in order to drive sales?
(A) Sponsored Products (B) Sponsored Brands[...]
If a KDP author has a goal to maximize brand awareness, which of the following is the recommendation for selecting ASINs?If a KDP author has a goal to maximize brand awareness, which of the following is the recommendation for selecting ASINs?
(A) Add only best selling ASINs (B) None of these (C) Add more strong ASINs (D) Add 5 ASINs per[...]
Muriel wants to find new keywords to add to her existing campaigns advertising her crime novels. Which downloadable report should they use to inform their direction?Muriel wants to find new keywords to add to her existing campaigns advertising her crime novels. Which downloadable report should they use to inform their direction?
(A) search term report (B) advertised product report (C) targeting report (D) performance over time report (E) placement report[...]
Which two variables are used by the auction to determine which ad will display?Which two variables are used by the auction to determine which ad will display?
(A) ad spend, relevancy (B) cost-per-click bid, relevancy (C) pixels, cost-per-click bid ad type, budget[...]