Which of the following is the recommended optimization strategy for line items that are performing and delivering above goal?

June 25, 2021 Team Pa 0 Comment

Amazon DSP Certification Assessment Answers

(A) No action should be taken

(B) Increase bids and frequency caps on these line items

(C) Shift budget away from these line items to lower performing/delivering line items

(D) Maintain bids and frequency caps, and shift budget from underperforming/underdelivering line items to these line items

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